Social media company Pinterest announced that it is worth $11 billion after its latest funding round of $367 million. Pinterest, founded in 2010, which calls itself a “visual bookmarking tool” helps its customers discover and save their ideas, but has recently moved into the advertising world through its acquisition of Kosei, Inc., which matches advertisers to specific consumers. This valuation confirms that investing in social media companies continues to be strong in the market as the digital world continues to expand.